Sustainable Tourism Innovation | 3 November 2021 | Online

03 November 2021 - 03 November 2021

Dedicated call launched on sustainable tourism in the WestMED region

A dedicated call is published for western Mediterranean stakeholders (northern and southern shore) under the EMFAF (European Maritime, Fisheries and Aquaculture Fund). This fund addresses  green and sustainable coastal and maritime tourism. Click here for the EMFAF call

In this webinar we will discuss the state of the art of green and sustainable tourism across the region, focus on its challenges and highlight innovation opportunities

Long-term planning is critical
As more regions and countries develop their tourism industries, the effects on natural resources, consumption patterns, pollution, and social systems are significant, creating an ever-rising ecological footprint. The need for long-term, responsible planning and management is critical for the industry especially in a post-Covid-19 era.

Growth
Growth in the industry must be enshrined within the concept of sustainable tourism which considers current and future economic, social, and environmental impacts, as well as the needs of visitors, the industry, the environment, and local communities. The challenges to promote a fully sustainable tourism sector across the Mediterranean are twofold: on the one hand green tourism must be sustainably upscaled from smaller offers to economically viable models, on the other hand more mature destinations must fully transform their models from ‘traditional’ mass-marketed offers towards more locally grounded and environmentally sustainable touristic packages.

Innovation
Innovation therefore plays a key role in the sustainable development of the sector. But innovation should be reflected in a number of areas: from diversification of touristic offers, to acceleration of innovation and skills uptake for SMEs and other actors, up to the reinforcement of effective enabling conditions – including robust process for data availability and stakeholders engagement – and overall good sectoral governance across the region. The good news is that a number of valuable practices exist in those areas across the Mediterranean, and could be drown upon to foster greater regional innovation. Also, some relevant policy initiatives are being set-up to accelerate the needed sectoral ‘transition’, through knowledge-sharing and capacity building.

Sharing policies and best practices
By sharing the most recent policy actions and a range of practices of excellence across the western Mediterranean, this webinar seeks to contribute to this innovation process across the Mediterranean, towards a fully sustainable tourism sector.

 

Agenda: click here 

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